Privacy Policy

Last Updated: 4/18/2024

Your privacy is important to Cofertility. We’ve developed this Privacy Policy to describe how we collect, use, and share personal information in connection with our Services, and your choices related to that information. When we say “Cofertility” (or “we,” or “us”) that means EggCo, Inc., doing business as Cofertility. Any capitalized terms not defined here have the meaning given in our Terms of Use. Please review carefully, and feel free to reach out in case of questions - we’re here to help.

1.TYPES OF INFORMATION WE COLLECT

We collect various types of information in connection with our Services, including information personally identifiable to you (which we call “Personal Information”):

Information from Others. We may obtain information about you from other users, like your partner or spouse.
Account Information. When you create an account or otherwise engage with our Services, you may provide certain details like your name, email address, phone number, date of birth, and other information. Depending on the Services you use, we may also collect information from you or third parties to help determine eligibility for our programs, provide the Services, and help you along the way. This may include details like your medical history, location, answers to questionnaires, and/or evaluations performed by third parties, some of which may be considered Health Information (defined below).
Site Activity. We may track certain actions you take across our Sites or Services, for example, the content of searches and information you enter.
Usage Information. We may collect details about your use of our Sites or Services, like pages you view, services and features you interact with, and details about links or communications you interact with.
Device and Browser Information. We may collect details from or about devices you use to access our Services, like internet protocol address, browser type, connection speed, device model, operating system, and access times.
Information from Cookies and other Technologies. We or our service providers may use commonly used tools like browser and/or flash cookies, web beacons, pixels, local shared objects, and similar technologies (“Cookies”). For more details or to exercise preferences, see Section 10.
Payment Information. Depending on the Services you use, you might provide payment information like bank account numbers, credit or debit card numbers, account details, ACH information, and similar data. Payment Information will be collected and processed by third-party payment processors in accordance with their privacy policies and terms. We do not access or store Payment Information.
Social and Community Content. We may receive content you post on social media and community pages related to the Services.

In some cases, the information above is non-personal information. For example, information collected through Cookies may not contain any Personal Information. We will still treat it as Personal Information if it’s considered Personal Information under an applicable law, or if we combine it with Personal Information.

2. HOW WE USE PERSONAL INFORMATION

We may use your Personal Information for various purposes, including to:

Provide and improve our Services;
Notify you of changes to our Services, terms, or policies;
Personalize your experience or otherwise customize what you see when you access our Services;
Provide information, products, or services you request, or details about others we think will interest you;
Fulfill any other purpose for which you provide Personal Information;
Allow you to participate in interactive features of our Services;
Send marketing and promotions, whether by email, phone, or text;
Create and report aggregate, de-identified information (such as aggregate statistics relating to use of our Services) for use in research and for marketing, promoting, improving, and developing our Services;
Administer surveys, sweepstakes, promotions, or contests;
Provide any other services you request, contact you about your account, or respond to your questions;
Provide, analyze, and improve interest-based advertising;
Carry out obligations or enforce our rights under any contracts between you and us; or
To fulfill any other purpose, with your consent.

3. HOW WE SHARE PERSONAL INFORMATION

We may disclose Personal Information to third parties in certain cases, for example:

To our subsidiaries, affiliates, and associated organizations;
To contractors, service providers, and other third parties we use to support our business, who are contractually required to keep it confidential;
To third parties authorized by you, like clinics, egg banks, egg storage facilities, and others in connection with the Services. If you participate in our Split Program, this includes providing certain information to intended parents as described in the Split Program Agreement;
As required by law, for example, as required by a court order or subpoena;
When we believe disclosure is necessary or appropriate to protect the rights, property, or safety of us, our Services, our customers, or others;
To prevent fraud, cybersecurity attacks, or illegal activity;
In connection with a merger, consolidation, restructuring, sale of company stock and/or assets, or other corporate change, including in the course of any due diligence process;
As part of an aggregated, de-identified data set, either publicly or with our affiliates, subsidiaries, and partners;
For any other purpose disclosed by us when you provide the information or with your consent; or
If it’s de-identified information (information that is neither used nor intended to be used to personally identify someone), for any purpose without restriction.

In connection with our Services, you or a third party may provide certain Health Information to us. By “Health Information,” we mean any Personal Information regarding your medical history, mental or physical condition, or treatment. We are not a covered entity under federal privacy law (i.e., the Health Insurance Portability and Accountability Act of 1996 and related laws and regulations, or “HIPAA”). In the event that we function as a business associate to a covered entity, we comply with HIPAA and the covered entity’s Notice of Privacy Practices.

Keep in mind that when you use our Services, you may engage with third party sites or offerings that we don’t own or control. This may include third-party software used to deliver our user portal, intake forms, community forum, or other aspects of the Services. This Privacy Policy applies only to information we collect through our Services, and does not apply to information collected directly by any third party. We are not responsible for the privacy practices of third parties, so we encourage you to read their privacy statements. Personal Information will not be shared with third parties for their direct marketing purposes, and any third parties will be required to handle information in accordance with applicable law.

We do not and will not sell lists of registered users.

4. HEALTH INFORMATION

Some Health Information that we receive or collect may be subject to state laws applicable to consumer health data. Please see our Consumer Health Data Privacy Policy.

You may need to sign an authorization for a third party like a clinic to provide your Health Information to us. Where we use third parties to process your Health Information, we prohibit them from further disclosing or using it except in connection with our Services. If we need to disclose your Health Information to a third party (like a clinic, egg bank, or otherwise), we’ll get your separate consent before doing so.

5. COMMUNICATION WITH OTHER USERS

In connection with our Services, we offer ways to communicate with users. We’ll do our best to keep these conversations among the intended audience (like your cohort) and we require users to comply with Community Guidelines. That said, we can’t control how other users share what you discuss, so if you share Personal Information with others, keep in mind that it may be shared outside our Services.

6. CHILDREN

Our Services are not intended for children under 18. In line with the Children’s Online Privacy Protection Act, we will never knowingly request or solicit Personal Information from anyone under 13 without verifiable parental consent. If we learn that we have collected that information from anyone under 13 without verifiable parental consent, we will promptly delete it. If you believe we’ve collected Personal Information from someone under 18, please contact us at support@cofertility.com.

7. INFORMATION SECURITY

We use reasonable physical, electronic, and managerial security methods (such as encryption) to help protect against unauthorized data access. But please be aware that no data transmission over the Internet or data storage facility is guaranteed to be perfectly secure. As a result, we cannot ensure or guarantee the security of any information you transmit to us.

8. INFORMATION RIGHTS AND CHOICES; DELETION AND RETENTION

We offer a number of ways to manage Personal Information and privacy, including:

You can edit or correct information or settings through your Member Portal.
You can manage cookies and tracking preferences by visiting the NAI Opt-Out Page and the Choices Opt-Out Page, or through device or browser settings.
You can delete Personal Information, manage marketing preferences, or limit certain information sharingby reaching out to support@cofertility.com.

We allow you to request deletion of Personal Information, but please note that we may be required (by law or otherwise) to keep this information and not delete it - or to keep it for a period of time, after which time we will comply with your request. For example, we may not be required to delete the information where we need it to complete a transaction you requested, where it’s needed for security or fraud detection, or where it’s required for legal compliance. After we delete Personal Information, we may keep and continue to use de-identified information as described in this Privacy Policy.

9. STATE PRIVACY RIGHTS

Supplemental to the rights outlined in this Privacy Policy, residents of Nevada and Washington are granted additional rights outlined in our Consumer Health Data Privacy Policy.

In addition to state laws applicable to Health Information as described above, certain consumers also have consumer privacy rights under some state laws, such as in California, Virginia, Colorado, Connecticut, and Utah. Some of these laws may apply to our processing of your Personal Information.

To exercise any rights available to you or for additional information about our processing of your Personal Information under state laws, please email us at support@cofertility.com. To help protect your information from unauthorized access or deletion, you’ll need to include enough information to identify you (for example, full name), proof of your identity and address (for example, a copy of your driver's license or passport and a recent utility or credit card bill), and a detailed description of the request. This information will only be used to verify your identity. If you don’t have an account, or if we believe your account may have been misused, we may ask you for additional verifying information. If we can’t confirm your identity, we may refuse the request.

Note: you can use an authorized agent to submit a request. If you do, they’ll either need to show they have power of attorney to act on your behalf, or they’ll need to provide a signed written authorization to act on your behalf - in which case you’ll need to independently verify your identity and confirm that you provided permission.

10. COOKIE POLICY; INTEREST-BASED ADVERTISING

We and our affiliates and partners may use Cookies for various purposes, described above. This may include sharing certain information with third-party advertising partners to make advertising more relevant, measure effectiveness, personalize experiences, help recognize devices and serve ads.

We may use both session Cookies (which expire once you close your browser) and persistent Cookies (which don’t) to make our Services easier to use, fulfill your requests, personalize and improve experiences, improve advertising, and protect both you and us. We use “strictly necessary” and “functionality” Cookies to support functionality and security by collecting crash analytics and Site activity data, and providing security measures.

Depending on the choices and settings available for your browser, you may be able to disable cookies in your browser settings, though it could affect the availability and functionality of our Services. If you prefer to opt out of having your web viewing behavior used for interest-based advertising, please visit the NAI Opt-Out Page here. To opt out of having information about your mobile app usage used for interest-based advertising, please update your mobile device settings. Note, you may still receive generic ads that are not based on your preferences.

11. GENERAL TERMS

We may modify this Privacy Policy, and will post any revised version on the Services. By using our Services, including after that date, you acknowledge our collection, use, sharing, and disposal of Personal Information and other data as described in this Privacy Policy, both as it exists now and as it changes over time.

12. CONTACT US

We appreciate your time and care in reviewing this Privacy Policy. If you have any questions or concerns, please reach out to support@cofertility.com.

Privacy Policy

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